How To Book Sport Talent to Your Advertising Campaign or Sports Event

Hiring the right actors and attaching the right sports talent to your filming or event can be what makes and breaks you. But to any producer or end client the process of finding a reliable company to source this at short notice can be quite daunting.

If you secure the right sports talent to your production or event, it can propel your brand. If all you can provide is a script/storyboard without the specialists, you won’t get so much as a glance. This is because large brands get shown creative briefs every day, if you have recognisable or distinctive up and coming talent secured it’ll seem like something worth investing in. 

Where to start
First you need to build the foundations, this means creating a solid creative brief tying in the brands key USP’s. Something that’s commercial and will stand out amongst the competition. Make sure the script has been seen by people and you’ve gained as much feedback as possible. 

Casting Talent
Finding the right sports talent is key, you need someone with some good connections and experience who knows sports inside out and can get you lots of amazing feedback from a wide selection of talent to fit any brief. This will get you in the door to pick your selection of talent. Rather than a database full of actors or part time enthusiasts Sports and Motion focuses on professionals or World champions. This approach ensures every scene is delivered correctly to the highest standard and is visually impressive. Sport and Motion provides a unique sports talent file sharing system, where you can view profiles with photos, video, and relevant information. You can find the right person for your production easily whilst saving on costly castings in half the time. 

Business plan and budget
You need a business plan; this will help you stay organised. Do all the research you need to prepare for the finances that’ll come from making this film or event. Once you have a clear business plan and budget it’ll be easier to gain funding for production. 

Get in touch with Sport and Motion if you need help finding sports talent or even a production service here. 

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