If you’ve been captivated by a sports film you’ve seen, or an advertisement you saw flash up on your television or your social media, then you have fallen for the power of sports choreography.

Sports choreography is the science behind taking athletes and performers and providing them with the platform to really put on a show.

This can be on a stage or behind a camera, but the final result has to be captivating, entertaining, and inspiring.

So, how can you make great choreography? And what effect does it have?

Let’s take a look.

The Effects of Good Sports Choreography

Good sports choreography can have a positive effect on the athletes performing the choreography, the audience watching the performance, and the company who are using the production to boost their brand.

Some key effects are:

• Improved Skillset – Asking an athlete to perform many different moves and tricks that they wouldn’t often perform on their own is a great way of boosting their talent and skillset. Not only that, but it can help increase other characteristics such as teamwork, instruction taking, and athleticism.

• Engaging an Audience – The point of a sports production is to leave a lasting impression on the audience and make sure they don’t forget the brand in question. By using great sports choreography, you can take the watching audience on a journey and really make them feel like they are right there watching some great sports talent.

• Brand Recognition – If the audience are remembering the sports production, then they will also remember the brand. An advertisement or film that lives long the memory is exactly what the brand wants, and if the choreography can help to persuade the audience to go out and buy one of the brand’s products, then it has done exactly what was asked.

7 Sports Choreography Tips

So, now you know exactly what good sports choreography can do, here are seven tips on how you can achieve it.

1. Know the Sport

In order to create compelling and realistic sports choreography, it is important that you have a good idea of the sport you are portraying.

This includes knowing the rules of the sport, the movements that are involved, and some techniques and skills that unique to the sport that can be used to wow an audience.

The visual aspects of the production must be realistic, and the audience must think they are watching a real star of the sport in action, so making sure the form and methods on show are right for the sport in question is key to a believable and compelling production.

When we worked with Anthony Joshua (and a sports body double) for this Under Armour campaign, it was vital the action looked just like it would if it was a professional at the highest level, such as Joshua himself, so we had to make the elements with the body double true to life, and this involved really focusing on the sport.

2. Focus on Storytelling

What all good sports productions need is a good story.

This is something that will inspire the watching audience and make them want to go out and emulate the athlete or sports influencer who starred in the advertisement or film.

Think about the narrative or emotion you would like to convey through the performance, and design the choreography accordingly.

Try and think of what will captivate the audience and what they can relate to, whether it’s an underdog story, or the story of an up-and-coming athlete, or someone at the top of their game.

If the viewer can put themselves in the story and feel the emotion that is being portrayed, you’re sure to leave a lasting impression.

Take a look the work we did with Son Heung-Min for Tiger Beer where we provided a story to really make the production come to life.

3. Work with the Athletes

A good sports choreographer will know that while they are an expert in planning and putting on a show, they also need to listen to the athletes as well to really know how to make the most out of their skills.

The athletes who you are asking to perform the choreography will know their bodies and abilities best, so don’t be afraid to collaborate with them to highlight their strengths and help them to perform at their best.

This can also help to create a more authentic and engaging performance and may also allow some unique skills held by the athlete to be put on show that you may not have known of otherwise.

This advertisement we helped create for Sign in App shows highly talented individuals showcasing some serious skills, so by letting them have some direction and show us what they’ve got, the production really benefited.

4. Use Music to your Advantage

The right music can change the whole feel of a sports production.

Consider the tempo, rhythm, and mood of the audio that is accompanying your sports choreography as this will have a big effect on how the finished product comes across to an audience.

Think of the emotion that you want to portray with your choreography and choose your music wisely as the wrong type may completely change the feel of it all.

Also, when planning your choreography, think of musical cues and crescendos and how you can use these best to really maximise the story you are telling.

For example, look at how we used music to build tension and burst into lifte when the action begins in this Kick it Out Campaign video.

5. Keep the Audience in Mind

One thing that you must always remember is what the audience is going to see.

Whether you are putting on a sports event, or filming a short video, you must always focus on how it is coming across the to the public on the outside.

Make sure your choreography is allowing the athletes on stage or screen to really put on a show, and that it is tailored to the audience in question.

For example, if you are providing choreography to advertise rugby boots for adults, the final product will be much different compared to if you were advertising children’s products.

Knowing your audience is key to creating choreography that will really capture their attention, so never forget about them.

For example, when we created this campaign for Paypal, we had a certain age of user in mind, and we used this to create a production tailored for them.

6. Incorporate Creative Elements

There are many different creative elements that you can incorporate into your sports choreography, especially when making a video or film.

For example, why not use green screen like we did in this Bet365 advertisement. There is a world of technology and special features that you can use to really wow an audience, so don’t be afraid to build your choreography with these in mind.

Everything from props to lighting can have a huge effect on the production you make, so always assess the setting and make sure you are really making the most of the surrounding and any additional features that are available.

7. Don’t Forget the Power of Practising

And the final point, is always remember to rehearse.

Especially if you are performing live at an event, but still vital when behind a camera, working with your athletes to really finetune the choreography is key to creating the best final product that you can.

This is the period where you can check that your athletes are comfortable with the roles and actions you are asking to perform, and also pick up any flaws in your choreography that can be ironed it before the cameras start to roll.

Creating a production such as this one we made for the Barclay’s Women’s Super League incorporates many different sequences, and therefore had to be rehearsed to make sure when it began, everyone had a good idea of what they needed to do, and where they needed to be.

Sports Choreography with Sport & Motion

Are you a brand looking for a stunning sports production with expert choreography to help promote your brand?

Then why not get in touch with Sport & Motion today.

We have years of experience across many different sports and industries in creating stunning shows that are sure to captivate an audience.

We look forward to hearing from you.

Sports talent comes in many shapes and sizes.

Here at Sport & Motion, we use our database of talented sports individuals to fill many roles in sports productions and events.

We are always on the lookout for great sports talent to further bolster our growing database.

But just what makes someone a great sports talent?

Let’s take a look.

What is Sports Talent?

Sports talent can mean a lot of things, but in a nutshell it is an individual who possesses a set of skills in a certain sport.

This may be football, athletics, golf, and more.

This individual is more than just someone who is a talented athlete though, they are someone who has a great personality and who can fulfil a role in a sporting production like a professional.

Sports talent often has many other skills, such as freestyling or acting skills, and must be able to leave a lasting impression on their audience.

Our sports talent are all exceptional individuals, and when assessing new applications, here are five key attributes that we look for.

5 Key Attributes of Good Sports Talent

There are many different things that can make a certain individual a great sports talent, but here are five common areas of excellence that we see in our database.

Sporting Ability

This one is going first because it is an essential part of becoming a sports talent.

No matter which sport you participate in, you will need to have plenty of skill in it.

When choosing sports talent to fulfil a role in a production, you will be required to either showcase your skill, or look like a skilled athlete in the sport in question.

This means you will need to have the right build for the role, and be able to look like you are professional in the sport.

Sporting ability can also mean that you are able to really put on a show. For example, if you are a football performer, you may be able to showcase some freestyling to really wow an audience and make an advertisement or sports film special.

At a sports event, if you can get the audience involved, either by putting on an interactive show or creating a match scenario, you are sure to leave a great impression on the public and really help to promote your brand.

On Camera Skills

There are many people who are very skilled at a certain sport but that may struggle when in front of a camera.

The same applies for sports talent performing at an event.

To be a successful sports talent, you must be comfortable in front of a camera. It helps if you know how a day of filming works, and if you know the terminology and methods that will be put into practise.

At events, you must be confident in front of an audience and be able to showcase your skills freely and really engage with the crowd.

Being in front of a camera isn’t easy, especially when trying to perform and showcase your sporting ability, so it’s always good to get lots of work under your belt, which brings me onto my next point.

Experience in Sports productions

Some people are natural sports talents brimming with confidence and packed with some amazing sporting skills.

For others though, it takes work, and having experience in working in sports productions and events can make a huge difference when it comes to creating the perfect sports film or really putting on a show.

Experience means you will be comfortable in front of a camera, and that you will have an idea of what is to be expected of you and be well prepared.

If you’re lacking experience, then try and find some smaller scale jobs to begin with which can provide a real insight into what goes into a sports talent.

Whether these are paid roles or not, building up a portfolio and growing your skillset is always a good thing.

An Engaging Personality

If you are a sports talent being used in productions, you are probably going to be representing a brand and trying to communicate and engage with their target audience.

This is where having an engaging personality is vital.

While having a great skillset in your chosen sport is important, you need to be able to showcase this and make what you’re doing stand out.

This can be from the way you perform, or the way you interact with the camera or your audience.

Being a sports talent is much more than just being a good sportsperson, it is being able to wow an audience and grab their attention.

If you are starring in an advertisement for example, you may only have 30 seconds to leave a lasting impression, so while your skills will help, your personality must shine through and speak to the public that are watching.

Good at Following Advice

The final step is to be a good listener and open to taking advice and instruction.

Being on a film set, or backstage at an event, can be tricky.

With multiple individuals who may be starring in the production trying to take instruction, and things like sports choreography to handle, you must be good at remembering your role and be able to execute it when the time comes.

Whether you’re a beginner on your first job, or someone packed with experience, being able to follow instructions from choreographers, consultants, and directors is vital in helping you become a key part of the production or event team.

Sports Talent with Sport & Motion

If you are a talented individual looking to star in sports productions and events, then why not get in touch with Sport & Motion.

We are a sports consultancy team who work with leading brands creating stunning sports productions, putting on events, and promoting brands.

If you want to become part of our talented database and star as a sports talent, then we’d love to speak to you.

What Is Sports Talent?

Here at Sport & Motion, we work endlessly to secure some of the most talented sports individuals across the globe and attach them to our database.

We are proud to provide sports talent to sports productions and events working across some of the biggest brands in the world.

But what do we mean when we say sports talent?

Well, here’s a guide on just what sports talent is and how sports talent can be used to promote a brand.

Let’s take a look.

What do we Mean by Sports Talent?

Sports talent is an individual who excels in their chosen field.

Out sports talent database contains a long list of diverse athletes that have great sporting personalities and a stunning set of skills.

Sports talent can be anyone, regardless of age, gender, disabilities, and more.

There are key attributes that a sport talent must have, including a strong skillset not just in sport, but also in performing in front of a crowd or a camera.

Personality is also important for sports talent. The work they undertake is often done to represent a brand so they must be engaging, approachable, and leave a lasting impression on the audience.

The Steps to Become a Sports Talent

Sports talents are used in many different industries, from film, social media campaigns, television advertisements, sporting events and more.

If you wanted to become a sports talent, here are the steps to take.

• Grow Your Skillset – a key aspect of being a sports talent is being exceptional in your sport, so make sure you have finetuned your skills before applying for a talent role. Whether you are enhancing your skills in front of an audience, or making waves in your chosen sport, find what will make you a great sports talent and work on any improvements that need to be made.

• Gain Some Experience – Experience is key when putting on a show or starring in front of a camera. Not only does it help you build confidence in your abilities, but it will also prepare you for any future show and make you well aware of the processes and methods used.

• Apply to Become Part of Our Database – The next step is to join a sports consultancy agency such as Sport & Motion. Through our talent application form, we will get to know you and your skillset and add you to our database, ready for your next role. But applying to be part of the team isn’t the only way to get in, as we always have our eye on the pulse, constantly looking into emerging trends, staying connected to clubs, communities and specialist groups to help us identify the best sports talent out there.

• Get Briefed – One of the first steps after joining our database is when we guide you through our brief for working within the sports advertising industry. This will inform you of the professionalism and high levels needed to represent our company, and the brands you will be starring for.

• Get to Work – As soon as the perfect role for you appears, we will act quickly to ensure you land the part and your career as a sports talent can really begin.

How Brands Use Sports Talent

There are many ways in which sports talent can be used.

Sports productions are a common method, and this means in films, advertisements, and social media campaigns used to help grow a brand.

The sports talent may be performing as part of the production, or they may be acting, or even performing as a sports body double, but their skillset and athleticism will stand out and are sure to catch the eye of the audience.

Sports talent are also used during events, where they can be used to engage an audience and showcase their skills to really put on a show.

These individuals are there to influence, engage, and impress an audience, and the aim is to leave a lasting impression of the production, event, and most importantly, the brand.

Sports talent can help to bring excitement, understanding, and personality to an event or advertisement.

If you are a brand looking to take on some sports talent for your latest project, Sport & Motion can help, with our advanced sports talent file sharing system which allows brands to view profiles, access professional photos and videos, and see all relevant information easily and efficiently, making your decision on just who to hire a quick one.

What Sport & Motion Provides to Our Sports Talent

We are a sports consultancy team who have a large database of talented and exciting sporting individuals.

Becoming a member of the Sport & Motion family has many benefits, including these three.

Mentoring

Through years of working in this industry, we know exactly what it takes to become a successful sports talent. Our knowledge has built through many experiences, and we love nothing more than helping emerging sports talent get their careers started by offering advice on how to excel and really make the most of the talent they have got.

Find You the Perfect Jobs

Whenever a new project comes our way, we will search through our database and find the individuals who are most suited to the role. This means we don’t send you to any job, but only ones where you can truly shine. Whether you’re a sports body double, sports model, influencer, or more, we will find you the perfect roles to advance your career.

Put Our Faith in You

We trust in our sports database to deliver on any job and will always strive to add any new or emerging sports talent to our team. We are willing to take a chance on someone who may be lacking experience or may not be fully at the top of their game, if we can see potential in them, and we love nothing more than seeing them shine and grow as we help them secure more jobs.

Sports Talent with Sport & Motion

If you are a talented individual who wants to being showcasing their skills in front of an audience, whether live or on a screen, then get in touch today and become part of our database.

Or, if you’re a brand looking to hire someone to take your sports production to the next level, then contact our team who will search our database to find the perfect individual for you.

We can’t wait to hear from you.

What is a Sports Influencer?

Athletes are often influential figures and role models.

Whether you’re a footballer regularly scoring goals in the Premier League, former sports stars who have now become celebrities, or simply exceptional athletes who are at the top of their game right now, using your passion, dedication and talent to promote events and companies is a big business.

Here at Sport & Motion, we regularly use our large database of sports influencers to help promote brands.

But just what is a sports influencer, and how can they help you in your next promotional project?

Let’s find out.

What Makes a Sports Influencer?

A sports influencer is often someone who has excelled in a certain field.

From gymnasts to weightlifters, if you have a story to tell and guidance to provide, then you have everything you need to become an influencer.

As an influencer grows a following, they will find many brands wanting to help them promote their products.

While the emergence of social media has changed advertising, sports influencers have been used to market products for many years.

Let us head back to 1984, and the Air Jordan. This was a shoe that became synonymous with one of one of the greatest basketball players of all time, Michael Jordan.

While the terminology may have been different, this is an early example of a sports influencer.

In modern times, sports influencers have many more ways to reach an audience, and this means that more people have the opportunity to become one.

Sports influencers are no longer just the biggest names in the best leagues in the world, but they are also content creators, freestylers, sports models, up and coming athletes, and much more.

Our database has a varied range of some of the most talented sports influencers around, meaning if you are an influencer, it could be a perfect place to find work.

Alternatively, if you are a brand looking for influencers to help boost your brand, we can pinpoint the exact individual for you.

But what can an influencer bring to your promotional campaign?

How to Use Sports Influencers for Promotional Videos and Events

Sports influencers often have a story.

Where they came from and their journey to get to where they are now is an inspiration, and this is why they are such a hit when promoting brands.

A key to choosing the right individual for your job, is to focus on what you are selling. For example, we’ve worked on projects with Marcus Rashford and Anthony Joshua.

Both of these are superstars in their own sport, but they would be best used selling different products. Out of the two, you wouldn’t pick Marcus Rashford to promote your boxing gloves, for example.

We also carried out this case study with stars of the WSL.

This was a great project, and these influencers are a huge influence on wa growing number of up and coming female athletes.

The key to influencer marketing is choosing a person your audience can relate with and gain inspiration from.

We’ve worked with major brands such as Adidas and Nike, and when promoting these brands, we use sports influencers who suit the products in question.

Influencers also bring their own followers, so using a famous sports star, such as Jamie Redknapp, in a promotional video is a great way of increasing your advertising reach.

From athletic build, talent, back story, and more, each sports influencer is different, but if you choose the right one, you are sure to hit the right note with your audience (a great way to do this through sports activations) and potentially open your brand up to a much wider audience.

Top Five Sports Influencers

When it comes to the top five sports influencers in the world, it is open to interpretation, but here are some that are definitely near the top of the list:

• Christiano Ronaldo – With over 500 million followers on Instagram, Ronaldo is definitely one of the leading sports influencers in the world. And there’s plenty of reasons why. He’s won nearly everything in football (as I write this he is still in with a chance for a World Cup medal) and is testament to the benefits of hard work and dedication.
• Serena Williams – Despite recently retiring, Serena Williams is still a hugely influential athlete. One of the greatest tennis players of all time and someone who has won it all, she has a massive following on Instagram and beyond.
• Lebron James – His Instagram handle is @KingJames, and that says all you need to know about one of the best basketball players of all time. Lebron James is an icon in America and boasts over 100 million followers.
• Ronda Rousey – A former Olympian who has gone on to take over the UFC and the WWE, Ronda Rousey has used her abilities to break ground in many industries, and this makes her a real influence to many people.
• Virat Kholi – With over 200 million followers on Instagram, Virat Kholi is one of the most highly followed sports stars. With millions of fans of his cricket ability not just in India, but across the world, there aren’t many bigger influencers than him.

How to Become a Sports Influencer

If you want to become a sports influencer, then don’t be put off by the names mentioned above.

There is a place in the influencer industry for people of all talents and fitness levels.

The key is to post content regularly and share your story. If you’re training for something in particular or want to showcase a competition win, then let the world know and before you know it, you may build a following and yourself become a sports influencer.

The key thing to do when you’re growing is to try and work as much as possible. That’s why it is such a great idea to sign up with a team such as Sport & Motion.

Through becoming a member of our database, you are sure to find work at events and in promotional videos which is a great way to further build your name and brand.

Our Sports Influencers

We work with a wide range of sports talents. From sports models and body doubles, to influencers and beyond, we work with some of the biggest and best stars in the business, and many up-and-coming talents as well.

If you want to become part of this team, or you are seeking sports influencers to use to promote your brand or event, then get in touch with our team today.

WHAT ARE SPORTS CASTING DIRECTORS LOOKING FOR?

Sports casting directors are looking for all types of athletic and sports talent, ranging from football players to martial arts. It’s essentially trying to find the diamond in the rough of sporting talent so that sports casting directors can showcase their talents and skills. 

What do sports casting directors want?  

Casting directors tend to look for sporting talent with exceptional skills and are personable. However, every job requires something different. Whether this is for sport events, a promotional video or advertisement, they may need a certain set of skills, gender or certain look that only a specific athlete can provide.  

Sport & Motion have a huge sports talent database making the casting process simpler. With just one click of a button you can access a variety of talent profiles with key information, photos and videos so you can make an informed decision. Holding cast events are now a thing of the past, technology has allowed casting directors to decide without wasting time and money.  

Tips for sports talent in castings 

• Be approachable. Chances are as sports talent you need to be engaging especially for sport events and adverts. You need to portray confidence in your abilities but not arrogance, by appearing as friendly, professional and likeable your talent will inspire those watching, including casting directors and producers.  
• Think about the big picture. Not all jobs are going to be ideal but they’re all steppingstones to that big break. Don’t act like certain jobs are beneath you, all jobs add to your experience.  
• Expect the unexpected. As sports talent, sports casting directors will expect you to be flexible and adaptable. Be prepared to improvise even on the job.  
• Showcase your best. Ensure you’ve fit, conditioned and practiced your skills, you need to be in top condition to be able to show off the best of your abilities.  

Sport & Motion have revolutionised the sports casting system to make it easier for everyone involved. Not only do you have access to an 800+ talent database of sports models, sports body doubles, sports influencers and talent, but you could ask the Sport & Motion team to help refine your search. By providing a simple mood board or key requirements we can help your visuals come to life.  

Get in touch if you’re looking for sports talent or if you have a set of skills and want to be added to our sports talent database.  

What Is Sports Management?

Sports management is much like sports consultancy. They work with the business side of sports and recreation. Sport management might involve working on a sports team’s finances, managing sport events, or acting as a form of communication between coaches, sports choreographers, and the media.

How do you become a sports manager?

There are a variety of degree programs in sports management. These are available at a university or online at both undergraduate/graduate levels. Sports management requires excellent analytical thinking, confidence, and communication skills. However, a degree isn’t necessary but helps.

Work experience is just as useful such as, coaching youth sports clubs, becoming involved in the management and operations of a sports club and volunteering at sport events and amateur teams.

What do sport managers do?

Much of what a sport manager does is behind the scenes. You can find careers in the following fields:

• Teaching sports management
• Sports talent director
• Promotion’s manager
• Marketing
• Events manager
• Sports commissioner
• Sales
• Sponsorship

However, director level positions tend to require more advanced education such as a masters.

Sport & Motion are a sports consultancy company that do sports management to help organise sports events and manage their sports talent. Sports talent, whether it is body doubles, sports models, influencers, and more, needs sport managers who can help promote and get them involved in the best suited sport events.

The Benefits Of Using Sports Consultancy In London

London is an incredibly competitive area with loads of sports talent and sport events in need of sport consultants. Sport consultancy in London consists of landing sports business deals, this can include sponsorship for sporting events, individual players, sports models, and more.

Why use sport consultants in London?

Sport consultants will regularly look into sport trends, reviewing and analysing these to help provide the necessary advice to help sales and client performance. Not only does sports consultancy include looking at trends but it involves working with different people e.g. media, promoters, investors, sports influencers, and sport leagues. The high level of communication sport consultants in London have allows them to organise sport deals that’ll help sports talent and keep their best interests at heart.

What are the specific services sport consultants in London provide?

– Strategies

o Sport consultants need to use marketing strategies to make significant relationships with fans and sponsors.

– Fan Management

o They help gain and control fan engagement and spending, they also help with gaining more fans.

– Sponsorship Evaluation

o They’ll evaluate any sponsorship programme and provide an overview.

Other services sports consultants include market intelligence, financing, research, forecasting and media performance.

Sport & Motion have years of experience and was in fact founded by Colin Nell who has used his 20+ years of experience to gain insight into the sport industry making Sport & Motion experts in promotional events for media campaigns, organisations and the public sector.

Why Is Sponsorship Important For Sport Events?

Sport events are a great way to get your brand noticed and gain potential customers. Sport event sponsorship is a great way to advertise your brand and support the event.

Sponsorship can make an event bigger Sport events are a great way for athletes to get noticed. By getting a sponsor for the event you can ensure the athletes and sports talent are getting the recognition they deserve. Sponsors can provide the money to turn a small event to a massive one.

Sponsorship can alleviate stress on sports talent/athletes

Sport promoters are usually in charge of logistics, marketing, securing the budget, venue and generate attendance. This also includes sponsorship, however sometimes sports talent need to find sponsorship themselves, which could cause stress as they can’t focus on their talent and skills.

Also, by gaining sponsorship, sports influencers and talent can feel motivated to work extra hard at the event, as they have a higher chance of getting noticed by multiple people.

Sponsor Partners can bring a bigger audience

Finding a sponsor that’s relatively popular, like a brand that’s big in the hosting town or city could be a massive plus. It’ll encourage people to watch it as well as let people know it’s an event they can trust.

Big sponsors will also be willing to promote your event on their social channels etc, which will attract a much bigger audience.

Higher attendance is more revenue

Your sponsor is supporting you financially, they would want this event to be a huge success and provide a return. The sponsorship will naturally provide a bigger audience than without, which will already create a high return. You could also provide, food/drinks and merch, this will help you earn that bit extra.

Sponsorships are incredibly important for sporting events, especially for getting your sports talent noticed. Which is the main priority for Sports and Motion. If you need sports talent for an event or need production work please get in touch.

Sports Talent And Why Joining An Agency Is Important

What is sports talent?

Sports talent are athletes who have a unique set of skills in a specific field. As well as sports personalities with an inspiring message. Identifying sports talent starts with looking for young athletes who have future potential, these are often incredible athletes overlooked or de-selected early.

However, identifying sports talent too late or too early can be detrimental. Also talent scouts will look for those who are immediately talented and can often overlook those who are still developing and can be amazingly skilled later on. That’s where Sport & Motion comes in.

Why joining a talent agency is important?

Talent agencies like Sports and Motion are full of specialists in the sporting industry. With experts to help you, you can focus on yourself and improve your sport talent, especially enhancing your image.

Sport & Motion will do all the work to getting you a job due to their access to various contacts. This could be an event or advert.

Not only will they help shape your image and brand by increasing your followers and gaining more attraction, but Sport & Motion can help encourage you to be the best you can be in your field.  

Sport & Motion are a sports consultancy company, this means they can negotiate deals that’ll benefit their sports models, talent, influencers, sports body doubles, and more, and get them jobs that shows off their abilities.

There’s no shame in struggling to find work on your own, it’s a competitive world and everyone needs a helping hand, Sport & Motion are here to mentor you, find you jobs that suit your skills and get you noticed.

If you want to join our sport talent database apply now.

The Ultimate Guide To A Successful Sports Event

Planning, marketing, and hosting a sports event can be quite overwhelming, especially if it’s your first time doing it. However, with these tips and considerations we can help you get the ball rolling and organise an amazing event.  

Preparing Your Sport Event 

When you plan for a sports event it’s just about the budget ad timeline, you also need to think about the sports talent and sponsors involved. You need to be able to see the bigger picture.  

What is your goal? Is it realistic for that type of sporting event? You need to think about how much time you have to execute it and the time it’ll take to hire sports talent and sponsors.  

Sport & Motion have an event sporting team that have years of experience. They can engage audiences through creativity and style, encouraging them to participate within the sports activation whilst pushing the core messages across.  

Look at some of the sports talent we have to help you get the most out of your event.  

Once you figured out what the overall goal is, you should think about location and date. When is the right time to hold this event? Can you find a venue that’ll have everything need? You need to set some deadlines for yourself to remain organised.  

The moment a plan is in place is when you look at financing and sponsorship. You also need to consider supplies for the venue and the health and safety aspect of the event and location.  

Promoting A Sporting Event  

There’s a lot of competition within the sporting market. Which is why your event must be promotable.  

The name of the event needs to be catchy and easy to remember. Posters are great for promoting events at gyms and sport halls. Social media is a great platform for getting influencers to promote your event. Asking all sporting talent, and sponsors to help promote the event on their social platforms could gain the right kind of attention.  

Hosting A Sports Event 

This is probably the most stressful part, which is the day of the event and hosting it. Always check the weather before the day and have preparations in place for if you were planning to do the event outdoors.  

Make sure everyone working at the event have been briefed and know exactly what they’re doing. Along with a schedule everyone can see.  

Check equipment and that all resources are there. If sporting equipment is being used, you need to make sure any machines are working properly as an accident could be life threatening.  

Follow Up After Sports Event  

This is your chance to post any coverage and content you can. Along side this you would thank everyone who attended and the workers.  

You can use this time to collect feedback to ensure your next event is better.